All of the readings indicated below are available for free from our website when the class begins.
Week 1: "Welcome to the 21st Century." Chapter 1 of Mauro F. Guillen and Emilio Ontiveros, Global Turning Points (Cambridge University Press, 2012).
Week 2: "The New Demography." Chapter 4 of Mauro F. Guillen and Emilio Ontiveros, Global Turning Points (Cambridge University Press, 2012).
Week 3: Poverty and Inequality: Persistent Problems and New Solutions. Lauder Institute’s Global TrendLab and Santander Universities.
Week 4: Global Risk: New Perspectives and Opportunities. Lauder Institute’s Global TrendLab and Santander Universities.
Week 5: Global Report 2011: Conflict, Governance and State Fragility. Center for Systemic Peace.
Week 6: Sustainability: New Perspectives and Opportunities. Lauder Institute’s Global TrendLab and Santander Universities.
Week 7: No reading.
注：这门课程曾在 Coursera 开设，地址为：https://www.coursera.org/course/globaltrends
About this course
The world is changing rapidly, but how do you begin to understand the effect of these changes on business and society? Learn to analyze the latest global trends so that you can adapt and cope with these changes in business and the world.
The new realities of the 21st century are disrupting the global financial architecture based on the U.S. dollar. Populations are aging. People are moving from the countryside to the cities. There are more people suffering from obesity than people who go hungry. The middle-class is growing fast in the emerging economies yet shrinking in Europe and the United States. The race for energy, natural resources, and food is intensifying.
You’ll learn about these and other global trends, and understand what the consequences are for markets, the business world, and society at large in this international management course from The Wharton School of the University of Pennsylvania. You’ll also learn how to analyze global trends, and to understand both their magnitude and relation to each other. Finally, you’ll discover how you can adapt and cope with these changes as they affect your business and society.
What you'll learn
How to manage your business to take advantage of the latest global trends
How to make better decisions based on new global realities
How to manage effectively in a changing global situation